Throughout the evolution of the ThinkPad, which began a mere 18 years ago to date, the laptop has recorded many groundbreaking innovation firsts like creating the very first spill resistant keyboard as well as protective roll cage. However, in celebration of reaching 60 million units sold, Lenovo is increasing the graphics of their ThinkPads by adding the NVIDIA Optimus technology to the ThinkPad T410, T410s and T510 laptops.
“Long recognized as a hallmark for innovation and excellence, ThinkPad has been the trusted laptop brand for business users around the world for nearly two decades,” said Peter Hortensius, Senior Vice President of ThinkPad Product Group for Lenovo. “With Lenovo, ThinkPad has grown even stronger for quality, reliability and performance, and we’ll continue to drive our commitment to innovation further as we design future ThinkPad laptops.”
The ThinkPad has over 2,000 different design awards and has helped transform laptop computing and changed the way people use their PCs. Some of ThinkPad’s famous first innovations include:
– First modern laptop to fly in space
– First with a spill resistant keyboard
– First with built-in CD-ROM
– First with built-in DVD-ROM
– First with built-in wireless
– First with embedded security subsystem
– First with built-in fingerprint reader
– First thinnest, lightest, full-function 13-inch laptop
– First dual screen mobile workstation
In celebration of this great milestone, Lenovo is rewarding customers with a Customer Appreciation Event which features up to 15% discounted pricing on select ThinkPad models purchased in the United States. The promotion begins today and lasts all the way through October 8, 2010.
NVIDIA Optimus technology makes graphics automatic, instantaneous and seamless. Users won’t have to manually force switching to reduce performance or save battery life. Now you have the ability to extend battery life and electrify multimedia performance. ThinkPad laptops with Optimus can achieve up to 33% longer battery life per charge which comes out to about an extra hour.
According to Rene Haas, General Manager of Notebook Products at NVIDIA, “New technologies like NVIDIA Optimus are making ThinkPads even smarter. Never before has there been a solution that so effectively eliminates the tradeoffs between riveting graphics performance and long battery life. Visual content is the most popular and important form of data today, and we’ve built the NVIDIA NVS 3100M graphics processor to be the perfect processor for the task.”
The ThinkPad T410, T410s and T510 laptops with NVIDIA Optimus technology are immediately available through business partners of Lenovo or on Lenovo’s Website. Pricing starts at $1,299 for the T410 and T510 and $1,849 for the T410s.